Does celebrity involvement in public health campaigns deliver long term benefit? Yes

Also Consider

Synapse has enriched 3 closely related papers on similar clinical questions. Consider them for comparative context:

1. 1Paid celebrity endorsement in health promotion: a case study from Australia2001 · 38 citations
2. 2Use of breast cancer screening and treatment services by Australian women aged 25-44 years following Kylie Minogue's breast cancer diagnosis2008 · 59 citations
3. 3The content and structure of Australian television reportage on health and medicine, 2005–2009: parameters to guide health workers2009 · 32 citations