Application progress of natural language processing technology in financial research

With the rapid development of artificial intelligence technology, natural language processing (NLP) technology has become an indispensable tool in financial research. This technology has activated the new dimensions of public opinion monitoring, financial report interpretation and risk assessment in the field of financial market analysis. The fine-grained understanding of the discourse by NLP technology is transformed into insights into the market pulse, which provides a feasible reference for investors to develop strategies. In the field of customer service at the same time, intelligent customer service system to quick and accurate response, personalized recommendation algorithm by mining user demand to fill the service blank, public perception is added a layer of strong protection for reputation management, in addition in the financial knowledge mining and innovation, NLP in promoting the literature analysis automation process at the same time, thus innovating the investment strategy, and launch the unique financial products. In general, the application of NLP not only strengthens the internal connectivity of the financial sector, but also lays a solid foundation for the intelligence and individuation of financial services.