Indecent Form of Trade Names

The article concentrates on the consideration of the term "indecent form" referring to to linguistic expertise of trade names. There is no interpretation of the concept of "contradiction to public interests, principles of humanity and moral" in the Russian legal system, although in both international and Russian law affecting the protection of intellectual property (and trade names in particular), this concept is enshrined and works as one of the grounds for refusal of state registration of a trademark/service mark. The article proposes to include the notion of contradiction to public interests, principles of humanity and morality into the scope of concept of "indecent form" recognized in legal linguistic practice when solving practical issues of intellectual property expertise (in particular, the linguistic part of such expertise).