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Today, the birthing process is predominantly medicalized in the United States. Compounding this phenomenon is the media, which has a strong influence on people’s perceptions, attitudes, and behavior, and can serve to reinforce cultural norms—specifically, mainstream media disproportionately promotes medicalized birth. The media often portrays labor and birth as a dangerous affair, and as a result, may contribute to the culture of fear around labor and birth. In this feminist, qualitative media analysis, we examined women’s experiences giving birth on a popular reality television series called One Born Every Minute. We analyzed how women’s births are portrayed in four episodes, paying close attention to the frequency of perceived danger and who identifies as the decision maker. We asked two questions to guide our study: 1) How often is birth portrayed as dangerous in the reality television show One Born Every Minute? and 2) Who are presented as decision makers during labor and birth? We found that labor and birth are more frequently portrayed as dangerous than not, and that women are most often the least empowered to make decisions during labor and birth, after their doctors and family members. This analysis reflects popular beliefs about labor and delivery and sheds light on the disempowerment of mothers in labor and birth.
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Soley et al. (2016) studied this question.
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