This study constitutes an experimental test of the Federal Trade Commission's proposed ban of child-directed television commercials promoting premiums. These preliminary results are generally non-supportive of the FTC's position and question the legitimacy of the proposed guide.
No takes yet. Share an insight, caveat, or question.
Shimp et al. (1976) studied this question.
Synapse has enriched 3 closely related papers on similar clinical questions. Consider them for comparative context: