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February 1, 1986European Journal of Marketing

Controlling Country‐Specific and Industry‐Specific Influences on Export Behaviour

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BSBodo B. SchlegelmilchVienna University of Economics and Business

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Bodo B. Schlegelmilch (1986) studied this question.

synapsesocial.com/papers/6a97156a17cb0e8b160e3e23 https://doi.org/10.1108/eum0000000004637

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