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September 3, 2026Journal of the American Taxation Association

Sales Tax Collection Requirements and Firm Location Decisions: Evidence from Wayfair

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Authors

JLJennifer Luchs-Nuñez

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Overview

Difference-in-differences analysis reveals remote sellers increase entry into high-sales-tax states after Wayfair, indicating tax collection obligations alter business expansion strategies.

Key Points

  • To assess whether eliminating the physical presence requirement for sales tax collection under South Dakota v. Wayfair altered remote sellers' decisions to locate establishments in new states.
  • Utilized establishment-level data tracking retail business locations before and after the 2018 South Dakota v. Wayfair Supreme Court decision.
  • Implemented a difference-in-differences empirical design comparing the location choices of remote sellers to traditional retail firms across states with varying sales tax rates.
  • Remote sellers showed no broad increase in establishing physical operations in new states immediately following the ruling.
  • Conditional on geographic expansion, remote sellers were approximately 11 percent more likely to enter high-sales-tax states in the near term relative to traditional retailers.

Cite This Study

Jennifer Luchs-Nuñez (2026) studied this question.

synapsesocial.com/papers/6a993612636c6408cfa7ee95https://doi.org/10.2308/jata-2025-006
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