Abstra t. Weblogs are widely known as a te that allows publishing textual in reverse order, often expressing the subje points of view of a single or multiple weblog authors. The simpli and autonomy of weblogs is assumed to play a fundamental role in their popularity and their ability to transform impli knowledge into expli forms. In re ent years, enterprises began to experiment with weblogs to fa inter- and intraorganizational knowledge sharing. Although weblogs have been in adopted in a , sound exploratory and explanatory knowledge and theories about weblog adoption pra in are missing. A ri toolset of network-analyti te exists to analyze the vast amount of ele tra produ by large weblog networks. However, in small and medium enterprises, ele tra are sparse due to the la of a amount of weblogs being maintained, and weblog are intervowen with oine ex. This requires resear to adopt and develop new analyti te and for advan the state of resear h on weblogs. Our paper is intended to expand existing resear on weblogs by studying weblog adoption pra for knowledge transfer purposes in Small and Medium Enterprises. In this paper, we report sele ndings from a study in whi h a weblog was used to fa knowledge transfer in an SME. The overall of our paper are deep insights into a single of a weblog adoption in a small and medium enterprise and the formulation of a set of tentative hypothesis. Key words: weblogs, small and medium enterprises, knowledge management, knowledge transfer 1. Introdu. Weblogs enjoy great popularity establishing a well-known sour≠ of user generated -
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Stocker et al. (2008) studied this question.