Environmental issues, while of growing interest, have been outside the main focus of business scholarship. This position on the periphery may have been a good thing. It allowed scholars of business and the environment to consider unusual theories and evaluate overlooked phenomenon. In doing so, they have created a body of research providing new insights into two topics of mainstream interest: (a) the sources of competitive advantage and (b) the origin and function of self-regulatory institutions.
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Berchicci et al. (2007) studied this question.
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