Purpose The paper aims to analyse the current trends and set the future research agenda for pro-environmental behaviour (PEB) research. Design/methodology/approach The bibliographic data on pro-environmental behaviour research have been extracted from the Scopus database. Findings Based on the analysis of 2,173 publications, the study presents a performance overview of PEB research in the perspective of different aspects such as the most influential publications, authors, institutes and countries. Also, the study visualises the intellectual network by mapping bibliographic coupling (BC) and co-citation. Originality/value The study provides a holistic view of trends and future research directions for PEB research based on performance and science mapping, which is a unique contribution to the literature.
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Farrukh et al. (2022) studied this question.
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