Answers are grounded in this paper and cite their sources.
MediaLab™ is a software package developed by Empirisoft™ for the administration of psychological experiments in a computer lab which allows the creation of randomized experiments and the recording of data for each individual participant. This demonstrates how MediaLab™ can be used to arrange and record data to study individual choice behavior based on Herrnstein’s (1961, 1970) behavioral model. The design and composition of the experiment in MediaLab™, the running of the experiment, and example of output data are all described. The use of Medialab™ for setting up experiments for research on consumer behavior is emphasized.
No takes yet. Share an insight, caveat, or question.
Fagerstrøm et al. (2009) studied this question.
Synapse has enriched 10 related papers. Consider them for comparative context: