As the title suggest, this article attempts to account for variations in the approach to the social sciences between Japan and the West. Ito identifies and provides examples for two categories of research that are peculiar to Japan: (1) A tradition of academic interest in long‐term longitudinal social surveys; and (2) Theories that are based on words and concepts that are unique to the Japanese language and experience. He also covers the special focus that Disaster Communication research has had in the country. The second half of the paper deals with the great deal of similarities in approach to research between the West and Japan by looking at the significance and impact of key developments in the histories of the two cultures.
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Youichi Ito (2000) studied this question.
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