Three Delphi panels of experts, business people who work in international positions, educators who currently teach in the international curriculum, and Academy of International Business members, were used to determine which content areas were "essential," "important," or "unimportant" for an intercultural business communication course. A total of 22 content areas were determined to be essential; 65 were considered important; no content area was considered unimportant.
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Martin et al. (1992) studied this question.
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