Innovative Strategies for Education of Gen Z and Alpha With Special Focus on Sustainable Development Goals

This paper explores the alignment between generational learning preferences and the pedagogical imperatives of Education for Sustainable Development (ESD). Drawing on outcomes developed as part of a project funded under the Erasmus+ program, it analyzes how Game-Based Learning (GBL), Challenge-Based Learning (CBL), Design Thinking (DT), and Case Studies can support the development of SDG-related competences among students from Generations Z and Alpha. Using expert reviews and content analysis of project’s outcomes, we examine their relevance, adaptability, and alignment with digital-native learners. The study contributes to current debates on innovative pedagogy in sustainability education and provides practical insights for higher education institutions aiming to integrate ESD into their curricula.