October 15, 2004Medical Entomology and Zoology

Intellectual Property Management: The Role of Technology-Brands in the Appropriation of Technological Innovation

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Abstract

The New Era of Intangible Assets.- Case Studies on the Appropriation of Intellectual Assets.- Intangible Assets: Characteristics, Generation & Protection.- Strategic Management of Intangible Assets.- Econometric Analysis.- General Summary and Conclusion.

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Cite This Study

Klaus Jennewein (2004) studied this question.

synapsesocial.com/papers/6ab73a1302a0db37de0e436c https://doi.org/10.1007/b137956

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