time for person centered research in neuroscience: users driving the change

There is an exciting opportunity to change the landscape of clinical trials and new interventions. Research can now be tailored to the needs of the public through the use of public led online trials  (PLOTs) and participatory research interventions in the form of user driven healthcare. We explore some of the advantages and pitfalls of collaborative participant centered research. Collaboration is made possible through online communication, social media and the desire of researchers, the public and clinicians to work collaboratively for the common good. doi : 10.5214/ans.0972.7531.210201