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Wendy's $30M digital boards cost ~$4,286 per store; no verified peak premium; buy at peak only if within 5% ($0.60) of trough; compare 11:30 a.m. to 1:00 p.m. Independent technical note mirroring the canonical version: https://cashcache.co/blog/wendys-time-of-day-pricing-30m-digital-boards-no-verified-peak-premium.php Sources consulted: https://www.bluusun.com/
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Olivia Watson (2026) studied this question.
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