Strengthening Mindset and Entrepreneurial Attitudes in Facing Challenges through Kenduri Budaya Benteng Tujuh Lapis in Rokan Hulu Regency

This community service activity aims to strengthen the entrepreneurial mindset and attitudes of the community in facing various social and economic challenges through a local cultural approach. The activity was carried out as part of the Kenduri Budaya Benteng Tujuh Lapis series, with the author serving as a speaker on the theme of Entrepreneur: Mindset and Attitude in Facing Challenges. The activity was held at the Benteng Tujuh Lapis Tuanku Tambusai, Dalu-Dalu, Luhak Tambusai, Rokan Hulu Regency, Riau Province. It was organized by the Cultural Preservation Center (Balai Pelestarian Kebudayaan/BPK) Region IV of Riau and the Riau Islands, in collaboration with LKA Luhak Tambusai. Implementation methods included educational lectures, interactive discussions, and a participatory approach. The results demonstrated an increase in participants' understanding of the importance of a positive mindset, adaptive attitude, and psychological resilience as the foundational pillars of entrepreneurship in navigating challenges and leveraging local cultural potential in a sustainable manner. The implication of this activity is the development of a community empowerment model that integrates local cultural values with entrepreneurship education, which may be replicated in other regions with comparable cultural richness.