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, and performing transactions on the Web are increasing at a phenomenal pace. Shoppers and sellers alike dispatch them into the digital bazaar to autonomously represent their best interests. order paper supplies could enlist agents to monitor the quantity and usage patterns of paper within the company, launching buying agents when supplies are low. Buying agents automatically collect information on vendors and products that may fit the needs of the company, evaluate the various offerings, make a decision on which merchants and products to investigate, negotiate the terms of transactions with these merchants, and finally place orders and make automated payments. As Mediators in E-commerce It is useful to use a common framework as a context for exploring the roles of agents as mediators in ecommerce. The model we use here stems from consumer buying behavior (CBB) research and includes the actions and decisions involved in buying and using goods and
Maes et al. (Mon,) studied this question.