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This paper delves into the phenomenon of ageism, characterized by the manifestation of adverse attitudes and behaviours directed towards oneself or others based on age. The repercussions of ageism include stereotypes and discriminatory conduct within interpersonal relationships. The primary aim of this conceptual paper is to explore ageism within the Information Technology (IT) sector in India and propose strategies to mitigate its detrimental effects. Despite the pervasive existence of ageism in the Indian IT industry, disproportionately affecting older employees, it can serve as a catalyst for fostering a culture of continual upskilling and reskilling among this demographic. Policies focused at promoting active ageing by using an inclusive approach towards intergenerational contact among all age groups can help reduce the negative impacts of ageism.
Hegde et al. (Thu,) studied this question.
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