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The energy sales activities development processes in the electric power industry have been studied. The factors determining the infrastructural nature of activity in the modern market, aimed at supporting opportunities for implementing competitive transactions of electric power purchase and sale, have been formulated. The process of planning to implement in 2005–2008 a “resale” scheme for organizing energy sales activities in the course of developing a new market model has been assessed. The choice of such a scheme is not simple and not the best of possible solutions. The problems arising for economic entities in the modern Russian electric power market under the conditions of the “resale” scheme for organizing energy sales activities have been characterized. Mechanisms and procedures of the market do not provide its subjects with acceptable competition conditions. This is largely due to the fact that energy sales companies, seeking to preserve and expand the monopoly sale of electricity, suppress the possibility of competitive choice of its suppliers and consumers, creating conditions of entrepreneurship low efficiency in the market. The article proposes approaches to improving energy sales activities based on the implementing the “agency” scheme within the framework of the electric power market digital model with the solution of tasks to provide its subjects with opportunities for competitive choice, ensuring fair competition conditions for detecting and implementing opportunities to obtain entrepreneurial benefits.
Afanasyev et al. (Mon,) studied this question.