Designing a Comprehensive Framework for Political Marketing Models: Integrating Traditional and Digital Strategies in Modern Electoral Campaigns | Synapse
Developing a comprehensive framework for political marketing enhances electoral campaigns.
Key evidence includes a focus on integrating traditional and digital strategies in the Kurdistan context.
The empirical method analyzes the socio-political context of the Kurdistan Region of Iraq.
Findings indicate that combining strategies may improve political engagement and voter outreach.
Abstract
This study proposes and empirically tests a comprehensive political marketing framework tailored to the socio-political context of the Kurdistan Region of Iraq. As the region undergoes a complex