In response to the dilemmas in traditional rural landscape design education, this study takes Henggang Village, a typical Jiangnan watertown in Jiaxing, as a practical carrier to explore a data-driven teaching reform model integrating landscape narration, sensory experience and aesthetic perception. Based on field surveys and questionnaire data from 330 visitors, this research constructs an integrated evaluation system by combining the Activity-setting-Experience-Benefit (AESB) and Plot-Experience-Assessment-Reflection (PEAR) models, and systematically analyzes tourists’ demographic features, behavioral preferences, spatial perceptions and experiential feedback. The findings indicate that visitors highly appreciate the natural scenery, artistic spaces and humanistic environment of Henggang Village, while the perception of folk customs and historical context remains weak, and the interactivity of cultural activities and some functional landscapes needs improvement. Accordingly, this study proposes a closed-loop teaching framework of “narrative theory–case analysis–investigation–design optimization”, which effectively addresses the deficiencies of conventional courses such as overemphasis on form rather than connotation and insufficient practical training. This teaching mode enhances students’ abilities in cultural translation, spatial narration and evidence-based design innovation, provides a replicable paradigm for rural landscape curriculum reform, and offers empirical support for the sustainable development of rural cultural tourism.
Yancheng et al. (Tue,) studied this question.
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