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April 4, 2026Open Access

Development and Validation of the Short-Form Drama Addiction Motivation Scale: A Network Analysis Approach

Key Points

To develop and validate a Short-Form Drama Addiction Motivation Scale using network analysis.
Survey conducted with 625 Chinese university students.
Nineteen items related to drama addiction motivation were included in the survey.
Network estimation and visualization were performed with JASP software.
Centrality index and network accuracy were assessed for reliability.
A stable four-cluster structure emerged, including fantasy gratification, low cognitive load preference, negative emotions, and lack of social connection.
The scale showed satisfactory psychometric properties, indicating reliability for future assessments.

Abstract

This study aimed to develop and validate a Short-Form Drama Addiction Motivation Scale using network analysis to better understand the factors underlying short-form drama addiction. A sample of 625 Chinese university students completed a survey including 19 items related to short-form drama addiction motivation. Network estimation, visualization, centrality index, and network accuracy and stability were conducted using JASP software. The analysis revealed a stable four-cluster structure of nodes, encompassing fantasy gratification, low cognitive load preference, negative emotions, and lack of social connection & belonging. The scale demonstrated satisfactory psychometric properties. The developed scale provides a comprehensive and reliable tool for assessing motivation of short-form drama addiction. These findings advance theoretical insights into emerging short-form drama addiction phenomena and offer practical implications for future research and intervention strategies.

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