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Wayne D. Hoyer | Synapse
WD
Wayne D. Hoyer
Consumer Behavior in Brand Consumption and Identification
Systems & Processes Engineering Corporation (United States)
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About
Research focus
Consumer Behavior in Brand Consumption and Identification
Impact
186 pubs · 21,085 cites · h-index 56
Affiliations
Systems & Processes Engineering Corporation (United States)
The University of Texas at Austin
University of Bern
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