Comparative Analysis of Public Awareness of New Energy Vehicles- -Take the United States and China for Example

Electric vehicles are attracting increasing attention worldwide due to concerns about climate change and sustainability. However, global adoption of electric vehicles is still relatively low. This paper will investigate and analyze the public awareness of new energy vehicles in the United States and China, compare the differences in public awareness between the two countries, analyze the reasons for the differences, and suggest suggestions to improve public awareness of new energy vehicles. The study finds that, on the whole, the Chinese public's awareness of new energy vehicles is higher than that of the American public. The main reasons for the difference include the influence of cultural background and values, the role of media publicity and education, and the differences in policy and market environment. To improve public awareness of new energy vehicles, the United States needs to strengthen publicity and education, and improve policies and infrastructure, while China needs to increase media publicity, improve policy guidance, and improve product and service quality.