Exploring Local Perspectives in Hospitality and Tourism Growth in Quirino Province

Purpose of the study: This study examines the development of Hospitality and Tourism in Quirino Province, including social, cultural, economic, and environmental effects, with a focus on local perspectives. Methodology: It uses the community-based tourism (CBT) framework to evaluate residents' perceptions of the effects of tourism, both positive and negative and assesses the attitudes of 200 residents towards tourism and its socio-cultural impacts through a structured questionnaire. Main Findings: The preliminary findings suggest that individuals have a favorable outlook on different aspects of life, particularly emphasizing the importance of preserving culture and raising awareness about heritage. Applications of the study: The study provides valuable insights for policymakers, tourism planners, and community leaders in promoting sustainable tourism practices in Quirino Province. Novelty/Originality of the study: This unique and innovative study examined and assessed the local viewpoint on the development of hospitality and tourism in the province of Quirino.