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March 3, 2026The Lancet9 citations

The paradox of trust in health care in the age of social media

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MIMarcello IencaTechnical University of MunichCGCéline R. GounderNew York UniversityEEEzekiel J. EmanuelUniversity of Pennsylvania

Key Points

  • Trust in health care is increasingly complicated by the influence of social media, leading to paradoxical engagement.
  • Key evidence shows that while social media can enhance information sharing, it also breeds skepticism among patients and providers.
  • Analysis of patient experiences across various platforms highlights the dual role of social media in shaping perceptions of care and trust.
  • This suggests that health care leaders must navigate these dynamics carefully, as social media's impact raises significant implications for communication.
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Cite This Study

Ienca et al. (2026) studied this question.

synapsesocial.com/papers/69a7601ec6e9836116a2c8echttps://doi.org/10.1016/s0140-6736(25)02556-5
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