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Synapse
March 6, 20260 citationsOpen Access

How FCCN's Marketing supports services through their life cycle

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JSJoana SilverioRARaquel Alfredo

Key Points

  • The aim is to explore how FCCN's marketing activities contribute to support services throughout their lifecycle.
  • Delivered a presentation at a joint meeting
  • Engaged in discussions regarding marketing strategies
  • Reviewed marketing activities related to service support
  • Highlighted the role of marketing in service support
  • Identified effective marketing strategies during service life cycle
  • Showcased examples of successful service marketing initiatives

Abstract

This presentation was delivered at the joint SIG-MSP and SIG-Marcomms meeting on March 4, 2026 in Lisbon, Portugal. This presentation is aboutFCCN's marketing team and service marketing activities.

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Cite This Study

Silverio et al. (2026) studied this question.

synapsesocial.com/papers/69aa7077531e4c4a9ff5a52ehttps://doi.org/10.5281/zenodo.18861965
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