What question did this study set out to answer?

The aim is to explore how FCCN's marketing activities contribute to support services throughout their lifecycle.

March 6, 2026Open Access

How FCCN's Marketing supports services through their life cycle

Key Points

The aim is to explore how FCCN's marketing activities contribute to support services throughout their lifecycle.
Delivered a presentation at a joint meeting
Engaged in discussions regarding marketing strategies
Reviewed marketing activities related to service support
Highlighted the role of marketing in service support
Identified effective marketing strategies during service life cycle
Showcased examples of successful service marketing initiatives

Abstract

This presentation was delivered at the joint SIG-MSP and SIG-Marcomms meeting on March 4, 2026 in Lisbon, Portugal. This presentation is aboutFCCN's marketing team and service marketing activities.

How FCCN's Marketing supports services through their life cycle

Key Points

Abstract

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