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December 1, 1975Journal of Consumer Research110 citations

Measuring Prepurchase Information Seeking

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JNJoseph W. NewmanBLBradley D. Lockeman

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Abstract

Journal Article Measuring Prepurchase Information Seeking Get access Joseph W. Newman, Joseph W. Newman Search for other works by this author on: Oxford Academic PubMed Google Scholar Bradley D. Lockeman Bradley D. Lockeman Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 2, Issue 3, December 1975, Pages 216–222, https://doi.org/10.1086/208634 Published: 01 December 1975

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Newman et al. (1975) studied this question.

synapsesocial.com/papers/6a10dee6497e609eda646957https://doi.org/10.1086/208634
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