Qualitative Methods in Management Research. | Synapse
July 1, 1993
Qualitative Methods in Management Research.
Key Points
The aim is to explore how qualitative methods can improve management research and consultancy practices.
Used a case study approach to investigate various qualitative research roles.
Analyzed the quality of academic research and its application in management consultancy.
Applied an action science paradigm to assess the outcomes of qualitative research.
Demonstrated that qualitative research enhances understanding in management contexts.
Revealed the importance of preunderstanding roles in shaping research outcomes.
Indicated improved overall research quality through qualitative methods.
Abstract
Qualitative Research in Management Access Through Different Roles Preunderstanding and Understanding Case Study Research Quality of Academic Research and Management Consultancy An Action Science Paradigm