Income Analysis of Fruit Traders in Mardika Traditional Markets Ambon City

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Survey analysis shows income feasibility for fruit traders in Ambon City, suggesting positive revenue outcomes.

Average income of fruit vendors is Rp3.238.780 per month, indicating a profitable business model.
Average revenue recorded is Rp18.004.000 monthly, which exceeds total costs of Rp14.765.220.
Descriptive and income analysis methods reveal critical insights into vendor profitability.
An R/C ratio of 1.22 confirms business feasibility, promoting confidence in future development opportunities.

Maria F. Batmomolin (2025) studied this question.

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