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August 17, 2025International Journal of Multidisciplinary Sciences and Arts

From Intuition to Automation: A Comparative Study of Traditional Investment Decisions and Robo-Advisory Adoption Among Retail Investors in Indonesia

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Authors

KPKenneth PinandhitoPAPrima AyundyayastiRFRola Nurul Fajria

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Overview

Quantitative analysis reveals low adoption of robo-advisors among retail investors, indicating trust and literacy barriers.

Key Points

  • There is a significant positive correlation between trust in traditional methods and investment applications, but robo-advisor adoption remains low.
  • Findings from a survey of 120 retail investors indicate barriers like low digital literacy and lack of trust hinder robo-advisor use.
  • A quantitative descriptive-correlational approach was utilized to compare traditional and technology-based investment methods.
  • These results highlight the need for targeted education and greater transparency in the robo-advisory sector.

Cite This Study

Pinandhito et al. (2025) studied this question.

synapsesocial.com/papers/68a36f8a0a429f79733326eahttps://doi.org/10.47709/ijmdsa.v4i3.6463
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