Observational analysis reveals that CEO passion enhances corporate entrepreneurship in firms during crises, suggesting that crisis criticality amplifies this effect while crisis disruption may diminish it.
Highly passionate CEOs are often motivated to pursue corporate entrepreneurship. However, the exogenous crises cause unpredictable challenges and opportunities for CEOs and their firms. Taking the COVID-19 pandemic as a representative crisis, this study investigates the impact of CEO passion on corporate entrepreneurship and examines the moderating role of crisis strength (i.e., criticality and disruption) in this relationship. Using multi-source data from 492 firms in China, our findings reveal that CEO passion is positively related to corporate entrepreneurship. Moreover, crisis criticality strengthens the relationship between CEO passion and corporate entrepreneurship, while crisis disruption weakens this relationship. These findings offer insights into the contingency relationship between CEO passion and corporate entrepreneurship and provide practical implications for firms seeking entrepreneurial activities in times of crisis.
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Cai et al. (2025) studied this question.
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