Traditional Sports and Rural Tourism Innovation Based on the ASEB Framework

With the advancement of rural revitalization, integrating traditional sports into rural tourism has become a key approach for promoting local economic and cultural development. However, current integration efforts often remain at the level of superficial display, lacking interactivity and immersive experience. To address this issue, this study explores how computer technology can drive rural tourism scene innovation through the ASEB (Actor–Scene–Event–Behavior) framework. By analyzing the cultural features of traditional sports and rural tourism environments, a digital-driven scene interaction mechanism is constructed. Combined with user modeling, situational awareness, and behavior data analysis, the method reorganizes scene elements to enhance tourist engagement and immersion. Simulation results from typical scenarios demonstrate that the proposed approach effectively improves user experience and tourism value. This study offers practical insights for rural tourism upgrading and contributes to the digital preservation and inheritance of traditional culture.