What Makes a Sustained Rural Tourism Development?—A Strategy Optimization Proposal Based on Stakeholder Simulation of an Evolutionary Game

This study constructs a tripartite evolutionary game model within China’s rural tourism context, analyzing strategic interactions among government, tourism enterprises, and local residents to optimize sustainability. By performing an initial examination of the evolutionary game involving three parties, we identify key stakeholder variables and propose enhancement strategies. Findings suggest incentivizing governmental engagement, rewarding enterprises for scenic maintenance, and prioritizing resident knowledge improvement. These insights offer practical cooperation models for structured development while providing an innovative methodological framework for future research. The approach demonstrates potential to inform policy decisions and validate conclusions using AI models, thereby contributing to sustainable rural tourism development.