Ecological Product Value Realization in Agricultural Heritage System Sites: A Case Study of Wannian Rice Culture System in China

The value realization of ecological products is an important part of rural and agricultural development. As a significant force for protecting traditional agricultural systems and promoting rural revitalization, agricultural heritage systems (AHSs) have formed diverse value realization paths of ecological products in the process of dynamic protection and adaptive management. Through theoretical research, this article analyzed the characteristics of ecological products in AHS sites (EPAHSSs) and summarized the framework of value realization paths of EPAHSSs. Then, the Wannian Rice Culture System in China was selected as a case for conducting empirical research. The results showed that EPAHSSs exhibit obvious uniqueness in terms of climate environment, germplasm resources, farming and breeding models, and cultural heritage. The value realization paths of EPAHSSs mainly include industrial development support, such as the extension of agricultural industrial chains and the development of tourism, as well as fiscal transfer payments. The case analysis results indicated that Wannian County contains a rich variety of ecological products and developed a value realization pathway mainly based on the integration of industries and supplemented by fiscal transfer payments during the process of protection and development. However, further optimization is needed to promote the development of tourism and other paths. This study not only contributes to the sustainable development of the Wannian Rice Culture System, but the proposed framework is also applicable to other heritage systems and similar regions.