Internet Use and Farmers’ Common Prosperity: The Role of Employment Quality and Digital Literacy

Based on the data of 3965 sample farmers in China Family Panel Survey (CFPS) Datab-ase in 2020, the endogenous switching regression model (ESR), the intermediary effect model an-d the threshold effect model are used to empirically analyze the impact and mechanism of Internet use on the common prosperity of farmers. The research results show that: (1) Internet use has signi-ficantly improved the common prosperity of farmers. (2) Internet use promotes the common pros-perity of farmers by improving employment quality. (3) The impact of Internet use on the commo-n prosperity of farmers displays stage characteristics due to variations in individuals' digital literac-y. Based on the above conclusions, it is recommended to speed up the construction of rural digital infrastructure, reduce the cost of Internet use for farmers, improve farmers' digital literacy, expan-d farmers' employment opportunities, and improve the quality of farmers' employment, so as to eff-ectively promote farmers to achieve common prosperity.