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September 10, 2025Deleted Journal

Tourists' Expectations of Experience and Visit Intention in Smart Hospitality: A Moderated Mediation Model of Service Robots

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Authors

NKNaimah KhanABAsma Basit

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Overview

Cross-sectional experimental analysis of 256 tech-savvy Pakistani tourists highlights service robots' impact on expectations and visit intention.

Key Points

  • Significant influence of service robot enjoyment on tourist experience expectations and visit intention in smart hospitality.
  • Participants indicated strong preferences for functionality-first robot design and diverse activity offerings.
  • Moderated mediation analysis revealed cultural implications on the acceptance of anthropomorphic robot design.
  • Findings emphasize the importance of scenario-based marketing strategies for tech-receptive demographics.

Cite This Study

Khan et al. (2025) studied this question.

synapsesocial.com/papers/68c1b34d54b1d3bfb60e9b0chttps://doi.org/10.62270/jirms.v6i2.110
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1Consumer acceptance of robotic services in tourism2025 · 1 citations
  2. 2Attitude towards service robots in tourism and hospitality services settings — The effect of multidimensional anthropomorphism and technology readiness2024 · 38 citations
  3. 3Service robots and hotel brand engagement2025
  4. 4EXPRESS: High-Tech or High-Touch? Effects of Tourism Service Mode on Tourists' Pro-Environmental Behavior2026
  5. 5“I am served by a Robot!”: internal antecedents of customer acceptance of robotic hotel-service agents2024 · 9 citations