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September 10, 2025Open Access

Why Alibaba in China is more Profitable than Paytm in India?

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Analysis shows Alibaba's superior financial performance compared to Paytm, indicating key differences in market competitiveness.

Alibaba consistently outperforms Paytm, maintaining positive net income and higher return on equity.
Financial ratios such as asset turnover and EBIT efficiency demonstrate Alibaba's financial strength compared to Paytm.
The analysis utilized DuPont analysis and SWOT to evaluate the strengths and weaknesses of both companies.
Market competitiveness was assessed using the HHI, highlighting differences in the payment-based financial technology sectors of India and China.

DIGAR et al. (2025) studied this question.

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