Qualitative analysis reveals integrative Islamic communication strategies for social harmony in Purwokerto's diverse community.
This study aims to describe the pattern of Islamic communication in a multicultural society in Purwokerto. As a city with ethnic, religious, and cultural diversity, Purwokerto presents challenges as well as opportunities for the development of inclusive Islamic communication. A qualitative approach with phenomenological methods is used to understand the deep meaning behind communication practices applied by religious leaders, worshippers, and interfaith communities. The results of the study show that the pattern of Islamic communication in Purwokerto is integrative and participatory, combining a formal approach through lectures and recitations with informal patterns in daily interactions. Values such as tabayyun, husnudzon, and consensus deliberation are the basic principles in reducing the potential for social conflict. The digital era has also affected the transformation of da'wah communication patterns, as seen from the use of social media, podcasts, and WhatsApp groups that facilitate the spread of religious messages. Challenges still arise, especially related to religious hoaxes, group exclusivity, and low digital literacy of the community. This research emphasizes the importance of synergy between religious leaders, society, and the government to maintain social harmony. It is hoped that an adaptive, dialogical, and humanist Islamic communication pattern can be a bridge of tolerance in the multicultural society of Purwokerto.
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Suwarno et al. (2025) studied this question.
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