Analysis shows enhanced predictive performance for used car prices, highlighting key features that influence pricing.
Most Kenyan car owners prefer used vehicles due to their affordability, leading to a booming used car market. However, the absence of an objective pricing mechanism has led to inconsistent and subjective pricing, with prices varying significantly from seller to seller. This research aimed to provide a data-driven solution by incorporating key vehicle attributes. Using Design Science Research (DSR) methodology, the research implemented machine learning techniques: Random Forest (RF), Support Vector Machines (SVM), K-Nearest Neighbors (KNN), Gradient Boosting, Linear regression as base models, and Permutation for feature explanation to enhance accuracy and interpretability. The individual models were trained and evaluated using 5 cross-validation. Random Forest emerged as the best with a Mean Absolute Error of 0.1174, and Linear regression was the last with a Mean Absolute Error of 0.2635. For performance optimization, the four best baseline models (RF, SVM, KNN, and GB) were combined using a Stacking Regressor, which achieved an R-squared score of 0.9725, a mean absolute error (MAE) of 0.1137, and a mean squared error (MSE) of 0.2171, showing an improved predictive performance compared to individual models. Feature importance analysis identified mileage, car age, annual insurance, engine size, and usage type (Kenyan/Foreign) as the most influential features.
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Onserio et al. (2025) studied this question.
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