Observational analysis shows a substantial effect of organizational capabilities on sustainable performance, indicating that environmental measures moderate this connection.
Business sustainability highly depends on the capabilities of an organization. Marketing, technological development, and financial and operational efficiency are key competencies that significantly affect corporate sustainability efforts. Improper resource utilization, high emissions rate, and labour law violations are some of the foremost issues faced by the textile sector in Pakistan. Enhancing the above-mentioned core competencies can help textile firms achieve long-term sustainability goals. Thus, the study aims to analyze the role of operational, technological, marketing, and supply chain capabilities in attaining sustainable performance in the textile sector. Data was collected using convenience sampling techniques from 163 employees in the supply chain division of the garment industry. The collected data was tested through the Smart PLS analysis tool. Research findings suggest that organizational capabilities have a substantial effect on sustainable operations. Moreover, the outcomes of the research indicate that environmental measures moderate the connection between supply chain, operational, and financial capabilities in achieving sustainable performance. However, marketing and technology capabilities are not influenced by environmental factors. This research reduces the gap in identifying the impact of various organizational capabilities in achieving sustainable supply chain operations. Additionally, it will help textile firms formulate competitive strategies under the effective role of the environment to meet the company’s goals.
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Shah et al. (2024) studied this question.
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