Analysis reveals how Korean Protestants leveraged American connections to shape their own agenda, highlighting tensions and impacting perceptions of American uniqueness.
The 1973 Billy Graham Crusade in Seoul witnessed a record-breaking attendance not just in terms of Graham’s career, but in the entire history of Christianity. The event’s success attracted significant American attention. But the Korean side of the story remains largely untold. This article explores the Korean background, aims for the crusade and their interpretation of its success. It argues that Korean Protestants leveraged their American connections to advance their own national agenda, causing tensions in the process, and that the crusade’s numerical success stimulated Korean Protestant exceptionalism which challenged ideas of American uniqueness.
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