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This is a Quantitative Study study.

The Role of Green Innovation in Driving Sustainability Performance within the Manufacturing Sector in Kenya

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Study reveals significant role of management and product innovation in enhancing sustainability performance, indicating areas for improvement.

Green innovation positively impacts sustainability performance among manufacturing firms in Kenya, emphasizing management and product innovation.
Management innovation showed a strong positive influence (β=0.345, p<0.001), while product innovation also contributed positively (β=0.177, p<0.001).
Process innovation unexpectedly had a negative effect (β=−0.084, p=0.016), suggesting that not all innovations yield benefits in this context.
The study indicates that other unidentified factors significantly affect sustainability performance in the manufacturing sector.

Marienga et al. (2025) studied this question.

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Study reveals significant role of management and product innovation in enhancing sustainability performance, indicating areas for improvement.