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September 16, 2025

Measuring and Evaluating Success in International Fundraising: Metrics, Tools, and Donor Accountability

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Authors

AKAnna Neya Kazanskaia

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Overview

This article demonstrates how KPIs and digital tools improve donor accountability in international fundraising.

Key Points

  • Effective measurement of international fundraising success enhances donor accountability and trust.
  • Key performance indicators like donor retention and impact assessments guide organizational strategies.
  • Digital tools such as Google Analytics and Salesforce NPSP support data-driven evaluation in fundraising.
  • Leveraging financial data alongside storytelling ensures sustainability in fundraising efforts.

Cite This Study

Anna Neya Kazanskaia (2025) studied this question.

synapsesocial.com/papers/68d46ccf31b076d99fa69029https://doi.org/10.64357/neya-gjnps-intmetrics
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