September 16, 2025Deleted Journal

Verbal Communication and Some Aspects of the Culture of TV Speech (The Case of Georgia)

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Findings indicate that neologisms are prevalent in news and documentary programs, while jargon is more common in entertainment shows.
The discourse surrounding TV speech culture emphasizes the responsibility of media in shaping language in Georgian society.
The modern TV landscape reflects broader trends in language usage, pointing to changes in verbal communication in contemporary culture.
The introduction of new words and expressions in Georgian TV affects audience perception, requiring a careful approach to language use.

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This study explores neologisms and jargon in Georgian television programs, highlighting the impact on verbal communication.

Nino Khidisheli (2024) studied this question.

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