Institutionalisation of STARA technologies for a “brave new world”: a qualitative analysis of career trajectories and employee well-being

Purpose The study aims to explore the institutionalisation of smart technology, automation, robotics and algorithms (STARA) technologies into people’s careers and their impact on job roles. With a focus on the automation industry, the study examines how STARA integration is reshaping the future-readiness of organisations that facilitate employee well-being. Design/methodology/approach The study adopted a qualitative approach for gaining insights from the lived experiences of management framing policies in a STARA-integrated organisation. Thematic analysis through ATLAS.ti software was used with rigorous triangulation and inter-coder reliability for further classification of themes and sub-themes. Findings The analysis through ATLAS.ti emphasised that the career development and growth opportunities created by the implementation of STARA are associated with employment stability assurance and reduced resistance to change. Moreover, the relation interprets that proper planning and skill development also lead to creativity and problem-solving in employees. Research limitations/implications The study is context-specific, with findings derived exclusively from only one sector, which may affect generalisability. Future research can expand upon these findings by conducting cross-industry, comparative analyses across diverse sectors to test and validate the broader applicability of the emergent themes. Practical implications Managers can take advantages through the implementation of STARA technology and establish upskilling programs, special workforce committees facilitating seamless deployment of AI-integrated technologies. Social implications This research can be helpful to organisations to gain insights for using mental health and well-being programs for employees. Originality/value The authors in this research collaborated with the automation industry for the successful conduct of the study. Through the lens of institutional theory and socio-technical systems theory, the study uniquely captures how STARA integration can change resistance and enhance problem-solving in the process of upskilling.