September 29, 2025Humanities and Social SciencesOpen Access

Reimagining Retail: How Braille and Clothing Education Shape the Fashion Experience of the Visually Impaired Consumers

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Authors

ARAubrey Ramatla AMAnne Mastamet‐MasonTshwane University of Technology NMNailejileji Mollel-Matodzi

Discussion

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Implication

Qualitative analysis highlights how clothing education and the Braille Communication Tool improve retail accessibility for visually impaired shoppers, suggesting further design improvements.

Key Points

Participants showed improved confidence in selecting garments independently, especially regarding size and price.
40% of participants highlighted the Braille Communication Tool's time efficiency, enhancing the overall shopping experience.
Key usability constraints included unclear label placement and limited garment descriptors, requiring better design.
Recommendations include standardizing tactile symbols and integrating audio descriptions to promote inclusivity.

Cite This Study

Ramatla et al. (2025) studied this question.

synapsesocial.com/papers/68da58c9c1728099cfd10866 https://doi.org/10.11648/j.hss.20251305.18

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Implication

Qualitative analysis highlights how clothing education and the Braille Communication Tool improve retail accessibility for visually impaired shoppers, suggesting further design improvements.

Reimagining Retail: How Braille and Clothing Education Shape the Fashion Experience of the Visually Impaired Consumers

Discussion

Member takes

Implication

Key Points

Cite This Study

Reimagining Retail: How Braille and Clothing Education Shape the Fashion Experience of the Visually Impaired Consumers

Discussion

Member takes

Implication

Key Points

Cite This Study

Also Consider

Also Consider